Getting Lucky

The Irish aren’t the only ones who have the lucky charm.

Do you think you are lucky—or unlucky? Your luck lies in whether you believe you are or not. You have to believe in luck to see it, and to realize it.

When I met Richard Branson, I asked if he felt luck played a part in his success. He answered, “Yes, of course, we are all lucky. If you live in a free society, you are lucky. Luck surrounds us every day; we are constantly having lucky things happen to us, whether you recognize it or not. I have not been any more lucky or unlucky than anyone else. The difference is when luck came my way, I took advantage of it.”

“I have not been any more lucky or unlucky than anyone else. The difference is when luck came my way, I took advantage of it.” —Richard Branson

Ah, there it is… told to you straight by Sir Richard.

The old adage we hear too often, “Luck is when opportunity meets preparation,” isn’t enough. I think there are two other critical components to “getting lucky.”

The (Complete) Formula for Getting Lucky: Preparation (personal growth) + Attitude (belief/mindset) + Opportunity (luck) + Action (doing something about it) = Getting Lucky

Preparation: You must constantly improve and prepare yourself—improve your skills, knowledge, expertise, relationships and resources—so that when luck strikes, you have the wherewithal to take advantage of it.

Attitude: This is where luck evades most people. As Sir Richard says, lucky things happen to all of us all the time, but that isn’t true unless you orient yourself to see situations, conversations and circumstances as fortuitous. As with most things in life, it begins with a mindset or an attitude. You cannot see what you don’t look for, and you cannot look for what you don’t believe in.

Opportunity: You can make your own luck, but the luck we are discussing here is those things you don’t plan for, or happened even better, faster or differently than expected. In this stage of the formula, it’s best not to force luck. Just let what happens happen, what shows up show up… let luck come to you. And it will—it does every day.

Action: This is your part of the deal. With the universe, God, the Lucky Charms leprechaun, whomever or whatever you associate delivering the luck just presented to you, it is now your job to act on it. This is what will separate the Richard Bransons from the Joseph Wallingtons. Who is Joseph Wallington? Exactly, you’ve never heard of him. That’s because he didn’t do anything about all the equally lucky things that happened to him.

What is the luckiest thing that has ever happened to you? What part of the formula will you focus on so you can get luckier? Share your thoughts in the comments below.



50 responses to “Getting Lucky”

  1. It’s CONFIDENCE for me! Confidence in knowing what I know, the confidence in being able to learn new things, and the confidence to show up, take on the challenges and also to ask for what I want. That is my lucky nugget 😉
    Great article!

  2. I’m working on my Attitude. Thanks Darren for the reminders of getting lucky.

    [DARREN HARDY] That’s where it starts, Nezel! :)

  3. Hi Darren,

    This is a really great article, and i smiled the whole entire time as i read it, because it is true…

    thank you Darren, all the best for you and family…

    be waiting for new upcoming articles….

    [DARREN HARDY] Thanks, Intan! Stay tuned for even greater things to come! :)

  4. Great Article, will be back to this blog and will recommend it to my teams & communities. Love this part the best: The (Complete) Formula for Getting Lucky: Preparation (personal growth) + Attitude (belief/mindset) + Opportunity (luck) + Action (doing something about it) = Getting Lucky.

    Thanks for the sharing this!

    Kathy Brandon
    Happiness Chick

  5. Darren-Great post! I admire your creativity to write a post on luck to tie into the holiday.

    To answer your last question, I am working on all the points, because they are all equally important.

    I also want to congratulate you on your fan page!

    Thanks for all you do to help all of us!


    [DARREN HARDY] Thanks, Todd! Greatly appreciate it coming from you! And thanks, too, for the congrats on the fan page. We’re having fun over there: !!!

  6. Darren,

    I have been so fortunate and lucky through out my life. I maintain an attitude of gratitude for my many blessings.. One such blessing was attending a large conference in Anaheim California last December 2009. I sat enraptured listening to the tremendous wise words of the key note speaker. He graciously shared well over an hour of essential wealth building principles, he spoke of expecting opportunities , and embracing rejections .. This wise sage of success encouraged the thousands of attendees listening to keep priming the pump , never let go , never let the dream falter even after the latest NO! Be patient he advised because he knows the next offer will be a YES, that’s how success goes !! Attending this conference changed my life and my business future.. I consider that Day in December at the Anaheim Convention center the luckiest day of my business life… Thank you Mr. Hardy for all that you shared that day, You have set my sail correctly….
    Faithful Learner, Monthly reader
    Cheers , Too our continued success
    James White

    [DARREN HARDY] Wow! Thank you, James, for such a glowing account of the conference! It never hurts to hear about the impact you have made on another person’s life. Thank you so much for sharing your story and for considering THAT day one of the luckiest of you life! Was certainly a memorable day for me as well…you guys ROCKED!!! :)

  7. Love the Lucky Forumla!! Luck can be found in even our most miserable circumstances if we’re willing to change our perception. My greatest luck arrived vie alcoholism as it gave me the platform to change and grow and learn about myself and my world in ways I never would have imagined. As you said, “You cannot see what you don’t look for, and you cannot look for what you don’t believe in”. Marvelous insight, thanks Darren.

  8. I found this a powerful piece and my instinct tells me what you’ve written is true. My struggle, right now, is to achieve the mindset, having had a couple of years worth of really difficult times.

    I so badly want to believe in myself again, but feel I have failed in so many things I’m not sure how to get to a more positive place in my attitude. I would be glad of any suggestions, and thank you for writing this post.

  9. Besides being born with “the luck of the Irish”, I think all of the hardships and
    struggles that presented themselves in my life were the greatest motivators
    and teachers thus far on this adventure! Without them life would be a complacent
    experience with no need to ever stretch, grow, and improve!

    [DARREN HARDY] Great attitude, Carol!!! With your “luck of the Irish” and such a positive outlook on life you are sure to be a SUCCESS! :)

  10. I have a son that I think is the luckiest person in the world. But I know that his attitude is the most important part of it. Your right. If you are prepared, your attitude is correct, you are moving forward and an opportunity arrises then you can take it with both hands and you are “lucky”. He tells me that he is not lucky, but after reading your description (which is him to a tee) I think otherwise. I awill let him know your equation. He will then know how lucky he is. Thank you.

    [DARREN HARDY] Sounds great, UC! Would love for you to share this with your son asap. And be sure to come back and tell us what he thinks!

  11. I started the preparation part with your Designing the best 10 years of your life. After going through that little (haha) exercise, I believe I am prepared and I am seeing the luck come to me. Thanks for the exercise.

  12. Darren,

    I appreciate this article. Attitude is certainly something I need to address in a mighty way, particularly where personal realtionships are concerned. It’s an area that I just don’t have faith in or my faith is shaky. Perhaps that’s a better way to describe it. My experiences don’t leave me with much confidence. I also know that changing my mindset is key.

    I have to counter years of feeling inadequate/unlucky which leaves me with ingrained thoughts about the possibilities (or lack there of) in that area of life. At 50 and only having had two relationships that lasted more than four or eight weeks I find it hard to think that its meant for me to enjoy that aspect of life.

    I’m not quite sure how to address it, but your article affirms my instinct that somehow my thinking has to change if I’m ever going to turn things around.

    Thank you for the post. When I get paid tomorrow you will have a new subscriber to the magazine.

    [DARREN HARDY] We’d love to have you, Robert! Welcome to SUCCESS! And yes, you have to change your attitude, your way of thinking, to even begin to change your luck in any area of your life. Stick with us, follow my formula and be sure to keep us posted along the way, too! Thanks for sharing, Robert!!! :)

  13. So being the luckiest person in the world would be the happiest person in the world. What a nice way to look at luck. Thanks everybody! Your the greatest!

  14. Reminds me of when I went swimming with wild dolphins. Our travel guide offered a late afternoon trip that day (only 2 spots left) or a very early morning trip the following morning. I REALLY wanted to go right away so I shot forward to the front of the line. AMAZING experience surrounded by hundreds of dolphins!!! The following morning after the others returned from the 2nd dolphin trip, one of the guys had his arm in a sling. Apparently, he had been attacked by a shark! It grabbed him by the upper arm and shook him as it tried to rip his arm off. Three dolphins broke away from the pod and chased the shark away. The dolphins circled the guy until the boat came over to get him out of the water. This guy was both the unluckiest AND the luckiest guy I’ve ever met…. but I feel even luckier hustling my rear end onto the earlier trip! (Chomp!)

    [DARREN HARDY] LOL – LOVE this story, Erin! Thanks! And yes, lucky you for going after what you wanted and saving yourself one heck of a traumatic experience! Kudos!

  15. […] Do you think you are lucky or unlucky ? Article By Darren Hardy of Success Magazine March 17, 2010 | Posted by admin If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!url=’’;size=’small’;Getting Lucky […]

  16. Luck its like Intuition ! you know when its going to go your way, you can’t force it, you can’t chase it, it just happens, usually with out you even thinking about it, there it is , Luck……It just works all on its own.

  17. The simple yet profound dissection of LUCK was very insightful. I like how you’ve added attitude and action to the mix. GREAT JOB DARREN! Thanks

  18. Thanks Darren for another great post. After reading it, I did a little digging on the origin of the word “luck” and here’s what I found.

    Luck as it turns out is the shortened form of the Middle Dutch: gheluc, which means “happiness”.

    So there you have it, LUCK = HAPPINESS.

    Now it all makes sense to me. Bad luck means unhappy. Since I really believe that happiness is a state of mind, changing your attitude, means that luck can always be there since it lives inside of you. No need to look any further than our mindset to find luck in each and every day.

    Thanks again for be a stand for our unlimited possibilities.

    [DARREN HARDY] Thanks for the lesson, Ed! Great to know! :)

  19. Darren-

    The billionaire Rothschilds have a saying: “Never have anything to do with an unlucky man or place.” My small life experience tells me that the saying is not far from the truth. I strongly believe, place has its own vibrations, too. Thanks for your weekly thought engineering exertions. You are slowly shaping our thought patterns, along with yours, with your positive writings.

  20. Darren,
    Another great article and all so true. One of the luckiest opportunities that came to me this year was when I signed up for your Best 10 Years Goal Setting program. The impact it has had on me is huge, and it continues to grow each day and each week as I take action to reach my goals. For me it has been just as you wrote in your post: I was PREPARED to try something new to help me reach my goals. I was in the right ATTITUDE to find that opportunity. The OPPORTUNITY presented itelf, and I am now taking ACTION to accomplish my goals.

    One desire that I have had is to be able to share the concepts and steps of the program with others who might be open to your ideas. Well, opportunity again presented itself this past week. I have been given the opportunity to volunteer as a mentor for individuals and families that are living in various kinds of crisis situations such as economic, physical, mental or other areas. While there will be no monetary reward for doing this I believe that the reward will be tremendous because of what I will gain and learn from being able to help someone in need. I am so excited to be able to share what I learned from your program with those for whom I will be serving. I believe that it will have a big impact on some lives.

    Darren, I just wanted to let you know that the information that you shared with us and the work you put into the program lives on, and will continue to help others that are in need of help. Thanks again for sharing your expertise and insights with us. It is much appreciated. I feel very “lucky”.

    [DARREN HARDY] Thanks, Mark! I really appreciate your kind words. Awesome illustration of my formula at work in your life with my Designing The Best 10 Years of Your Life program. Glad to hear it is all still working for you!

  21. Excellent article! I agree 100% – you must constantly be improving, exposing yourself to new things and learning endlessly all with a positive attitude. I love the phrase, “ACT AS IF.” We must have the mindset that we truly can achieve the goals we have and not just dream! Additionally, action is the key. Without action none of it would be possible. Keep up the good work Darren! Your articles are always right on and have helped me tremendously! Cheers!

  22. We all make our own luck. I have been very lucky, I have won a brand new car, a week long cruise to the Eastern Carribean with airfare to Miami included, a camera, and many other things. One of the reasons I believe I won is because I claimed the prize as mine before I won it. I visualized myself on the cruise, I dreamed I found the key to the car and did. I also took actions that none of the other contestants in the contests did. I sat and thought about where I would hide the key in the case of the car and I did all the steps necessary to get all the clues to the puzzle to win the cruise and then sent in as many registrations as I could. Anyone could have done these things but many people believe in blind luck. I just had the initative to tip the odds in my favor a bit more than the others that were also trying for the prize.

    [DARREN HARDY] Great examples of PREPARING yourself to be lucky, Maggie! Thank for sharing! :)

  23. Your attitude determines your success in Life.

    Article is so true and factual. My sucess thus far was dependent on my ability to identify when an opportunity arise and be prepared to action.

  24. Luck – what a wonderful thing, Great article Darren. I believe you will get what you expect ……if you expect to be lucky you will be, stay focused doing the right things and having the attitude of expectancy & gratitude…….line up your goals with actions and your on your way….

    Whether you think you can or can’t – Your right!!!

    Happy St. Patty’s Day

  25. I think Napoleon Hill got it right…He said “ever adversity has within it a seed of equal or greater benefit” If you just take a moment in hard time to look for the good, it will always be there. So just take adversity and squeeze the luck out of it. What ever you look for , you will find. We focus too much on what we don’t want, and that is exactly what we get. If you focus on good fortune, you will find the end of the rainbow. Good luck!

    [DARREN HARDY] You are so right, Eddie! We just need to think more positively and greater luck WILL happen! Best of luck to you, too, my friend! :)

  26. I am the luckiest woman in the world! I have prepared, I have the success attitude, I seize opportunities, and I take considerate action to build my book sales/marketing platform for Climb Every Obstacle: Eliminate Your Limits! (

    Thank you for the confirmations, i will pass this on.

  27. Darren,
    Luck to me was when I met my wife at a “Silent Auction” 12 years ago. It just gets better as time goes by. She’s been a great encourager to me.

    I’ve heard that the letters “L U C K” could stand for Laboring Under Correct Knowledge. Any thoughts on that? Keep up the great work that inspires and motivates us to Action.

    [DARREN HARDY] Sounds about right to me, EdB! Thanks!

  28. I have always considered myself a lucky person but I am also the hardest working person I know.

    Josh Bulloc
    Kansas City, MO

    [DARREN HARDY] They often go hand-in-hand, Josh. Kudos!

  29. Darren,
    Thank you for introducing this page to me. I already love it.
    Regarding “Getting Lucky”, I’ve been very lucky to have the family name which carries the meaning of luck/fortune/happiness in Chinese Character.
    My mindset was always like “Whatever happens, I will be all right because I was born with this name” and it proved to be true.
    Now I learned the complete formula and I will fortify preparation and action part so that I will be even luckier!
    Thank you Darren, and I am looking forward to your next post.

  30. Thanks Darren!! Your magazine, blog, and interviews always give me great ideas to discuss with my students. I also have a CD of you speaking to my organization in San Diego. I listen to it every day!

  31. The “luckiest” thing that ever happened to me was when I listened to my parents and left a job I was in Pennsylvania because I had fallen in love with the wrong guy. Bewildered and confused at the time, I went to visit a college friend in Washington, DC, and loved the city so much, I decided to move there. I was fortunate to meet my future husband just three weeks later. (We’ve been happily married for 25 years now!) When we first were married, I was afraid to try anything in case I failed. He believed in and encouraged me to be stretch and grow and pursue any field I was interested in (even though it was a financial sacrifice to do so.) I’ve had several careers since we married (both successful and not!), but he has always challenged me to reach my potential. My brother once gave me the best compliment, “Carol, you’re a better person since you married Doug.” Talk about a lucky woman…I’m so glad I took advantage of a great opportunity married him!

    [DARREN HARDY] Great story, Carol! Thanks for sharing a bit of your lucky life with us! :)

  32. YAY! I just came into my office and saw this article.
    This article is totally mind blowing to me, my life, my day.
    Tnx Darren! Hope you realize what you do is really making difference in this world!

    Have a greatly lucky day!

  33. There is an old saying – the harder I work the luckier I get; I think refining it to “the smarter I work the luckier I get”…

  34. Every step forward I take in my career is brought about with “luck”. Most of my “luck” has been centered on telling people how I want them to help me get where I want to be. If no one knows, no one can help. Work hard, prepare yourself well and people will see your value and help you along so my “luck” lies in my relationships.

    [DARREN HARDY] Really no luck in that at all then, just good ol’ fashion relationship fostering – giving, caring, asking. Nice Melissa!

  35. Darren-
    I have been reading your stuff for about a year now and I usually never post anything but you and Success Magazine, and comments from other readers is fantastic!! Your Posts are so right on and timely. Thanks and keep up the outstanding work. I am a true fan of your work

    [DARREN HARDY] Thanks for coming out of the “lurking” forest and saying “hi” Mike. We welcome your continued commenting!

  36. I was lucky when I did NOT get the corporate job. Later on I developed the idea to take my 30 years of industry experience and produce training DVD’s which I will sell and make so much more money with my own business, while at the same time helping people become better at their jobs.

  37. Excellant article Darren. You continuously find ways to teach everyone these important lessons. Thank you!

  38. Hi Darren,
    Whats the best way to approach getting that next perfect role? I have argeted the companies I want to work for but they have no headcount, also read “who moved my cheese” which then makes me think about just going out there and finding any JOB/from another industry or shall I stay in my industry and hope I get lucky?


  39. Congrats always, Darren! You always have a great article! I am always lucky especially when my letters got the chance to be featured in your May and August ’09. Plus i am part of your top 500 in the facebook fans…:-) Thanks for always inspiring people Darren. I love your Designing Your Life…:-)

    More Powers!

    [DARREN HARDY] Thanks for being my Facebook Fan, Rocheflume! See you over there! :)

  40. Darren – Early in my (mortgage) sales career, I remember taking an “up” call on the phone from a guy that wanted to refinance his home loan. It was a small loan and not much of a commission, but I had a hunch that I was supposed to help. I served that client well… and two years later when he needed to sell his property, he offered it to me first, before it went on the market. I purchased it for $127,850, and two years later sold it for $295,000 (remember the good old days!). I often think back to how easy it would have been to dismiss that opportunity, because the perceived commission was so small. It was a valuable lesson, both on luck, and on providing service first. Thanks for you’re awesome magazine and insights!

  41. Napoleon Bonaparte used to say, “give me lucky generals”. He valued luck more highly than experience or skill. Richard Branson’s point about taking advantage of luck when it came his way is a useful one to remember. We can probably all think of instances when luck came our way and we didn’t grasp the opportunity. The (complete) formula for getting lucky outlined here gives us some tools to help us take advantage of it like Richard Branson.

    [DARREN HARDY] That it does, Keiran! Thanks so much for the lesson on Napoleon. Yet another great example of valuing and appreciating the power of luck. Get out there and Get Lucky!

  42. You know this is very interesting as it reminds me of my father. He likes to head to the casino every once in a while and he always wins something. He states that it is how you feel that makes what you want, come true. He states that he always goes in with the mindset that he is going to win and the weird part is that he does. If he is not in a good minset, he passes on going. He states that if you go in thinking “in case I don’t win, this is what I am willing to lose”, you will lose. The power of positive thinking!

    [DARREN HARDY] Your father is a very smart guy, Patty! Definitely one to learn from. Thanks for sharing his teachings with us. :)

  43. Thanks Darren, I have been following you since TPN Days…Your the BEST especially with the Jim Rohn Tribute. This article is exactly right for a presentation I am giving tomorrow for the St. George Area Chamber of Commerce in Utah.
    Perfect for my St. Patrick Day story before I WOW them with “Someday Networking”

  44. I cannot count the number of things and actions have placed my life where it is right now. Luck is way more important than anything, but each lucky action easily leads to another opportunity to be lucky. Luck brought me to the city I live in, my best friend, my wife, my children, and my current business I am pursuing, which I feel is the direction I am sure my life is to go now. As I look back, each step of my life was my taking advantage of luck, it may have felt like bad luck at the time, but turned out to take me to a better opportunity through it.

    [DARREN HARDY] Awesome, Brian! You definitely have getting lucky down pat! Make sure to pass it on and share the wealth!

  45. When I found this company that Im now involved in. My health and the health of others is improved. Now Im excited to learn we have our skin care line ready to launch in May. Coming out of Switzerland, with our own patented plant based peptide formula exclusive to us. It a 228 billion dollar industry. How lucky to be in this ahead of the curve and be involved with the founders and high up people.

  46. Helpful article. Good order as well. Preparation is step one in the game. You can’t expect to stumble upon great opportunities if you don’t prepare yourself for what could potentially happen. Even if it is a great opportunity, if you’re not ready, there might as well be no opportunity at all.

  47. Great article! So manygreat nuggets of truth to use and pass on…thank you.

    [DARREN HARDY] Thanks, Viv! Please do pass it on!!! :)